Culture Shift: Technology Meets Art
Friday 18 March 2016
Deadline for submissions / registrations

In partnership with Google, and with the support of Future Library, Bios and Snook, we're hosting Culture Shift: Technology Meets Art in Athens from 1 to 3 April 2016.

Following on from the successful Culture Shift event held last year, we're aiming to develop a range of ideas and digital prototypes that solve or build on challenges submitted by the public regarding the cultural sector in Greece, with an emphasis on how technology and social media platforms can support this.

What is Culture Shift?

Culture Shift is an innovative hackathon which brings together creative people and digital practitioners to come up with new ideas and solutions through the use of technology to some of the challenges faced within the cultural and creative sector, as well as to promote growth through technology.

It provides a space for technologists and cultural professionals to find new ways of working together, which in turn, becomes a digital and physical space where new collaborations, coalitions and collections can form.

Why Culture Shift?

The aims of the event are to:

  • stimulate inter-disciplinary collaboration, knowledge sharing and cross fertilisation between different communities and professional sectors
  • promote a more digitally literate approach to programming, management and creation in the cultural sector
  • provide the young generation of cultural players with the technological tools and opportunities to develop their digital skills
  • enhance idea generation, experimentation and the development of new digital ideas
  • empower young entrepreneurs and developers to innovate and create business solutions that help promote art and culture given that research has shown that the adoption of digital technology in the cultural sector in Greece is lower than the EU average.

Culture Shift labs have been held in countries all over the world – including Kenya, South America, South Africa and Egypt – helping stimulate cultural economies across the globe since 2011. The model has a proven track record of stimulating innovation in the cultural sector worldwide.

How will it work?

Culture Shift: Technology Meets Art is a free event. It will take place over three days and will include ice-breaker sessions, guided workshops and free development time.

There will also be a number of flash talks from other digital innovators and leading figures within the cultural sector.

We're inviting up to 80 people to attend and are seeking a diverse mix of skills and experience in areas such as design, digital development, innovation and entrepreneurship, as well as knowledge of the cultural sector in Athens and in Greece as a whole.

Digital prototypes and ideas will be presented to a panel of judges on the final day of the lab. Winners will be awarded prizes in order to allow them to continue further development of their concept.

Who should get involved?

The event is aimed at collaborative people who have skills in digital development, design, entrepreneurship and innovation, as well as individuals from the arts and cultural sector, who will work together over the weekend. If you're interested in attending, please sign up.

To get the most out of the weekend, it's important that a variety of participants with different skills and expertise attend the event. When selecting your ticket, please identify yourself as one of the following:

  • Designer (product, service, graphic, web, UX, UI, systems)
  • Developer (web development, software development, coding, app building, hardware hacking, data)
  • Entrepreneur/Innovator (business development, strategy, marketing)
  • Cultural sector (artists, producers, cultural venue managers, festival directors, heritage organisations, libraries, museums)

Please note that places are limited and should the event be oversubscribed, we will need to review ticket holders to ensure we have a balanced blend of skills over the weekend. Please complete the online form (see below) to allow us to review ticket holders if the event is oversubscribed.

How can I get involved?

There are three ways to get involved:

1. Submit a challenge/opportunity

We're looking for challenges and opportunities to be submitted by you. Even if you can’t make the event, we still want hear your challenge! Whoever you are, wherever you work, if you're passionate about technologies and the cultural sector in Greece, then submit your challenge.

Is there an issue in the cultural sector that needs solving? Or might there be a new opportunity? Could a new or existing technology transform or change a venue, asset or network within the cultural economy?

Starting with a challenge can be the best way to develop ideas and on the first day of the Culture Shift lab, we will collaborate to generate ideas that can be developed over the weekend.

Submit your challenge online.

2. Grab your free ticket to attend the weekend

Even if you haven’t got a challenge in mind, don’t worry – you don’t have to submit a challenge to participate in Culture Shift.

Did we mention that the weekend is free? Book your place online now!

3. Attend the talks and presentations

The event is open to the public. You can apply online to attend the talks on Friday evening and the presentations on Sunday afternoon. We will inform you of the speaker times over the next few weeks.

If you have booked a ticket to attend the entire weekend, you don't need to sign up for another ticket here.

Deadline for challenge submissions and registrations: Friday 18 March 2016 (23.59).

Dates and venue

When Friday 1 to Sunday 3 April 2016
Where Romantso
3 Anaxagora Street
105 52 Athens

Culture Shift Evaluation Report

Our evaluation report (PDF, 4 mb) details the impact of the Culture Shift: Technology Meets Art project, which took place in Greece, Spain and Cyprus (2015 and 2016). It also outlines the programme’s objectives and approach, as well as its significance for the cultural and entrepreneurial sector.


For further information, please contact Maria Papaioannou:

Telephone 210 369 2336

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